
1) Batman the TV show saved Batman the comic book from cancellation. It was 1966... Batman had not been relevant since 1945 and sales for the comic book were declining and hovering on cancellation. A creative rejuvenation by Julius Schwartz helped a little, going back to earthbound detective stories and bringing back the rogues gallery, in 1964 (in Detective Comics 327, with the 300th issue of Detective Comics featuring the caped crusader). It added the yellow oval and helped bring the title back from almost twenty-years of science fiction, time travel, and harmless nonsense, the books were still not terribly popular (Schwartz also temporarily killed off Alfred and brought in Aunt Harriet, to dispel rumors of Bruce and Dick's homosexuality). Only the explosion in popularity that the series caused during its three-year, 120 episode run, allowed the comic book to stay alive, stay competitive with the newly emerging Marvel, and allow it to hang in there until the 1969 Dark Knight Detective revival by Denny O'Neal and Neal Adams. Without the campy TV show, the Dark Knight likely would have never returned.




Scott Mendelson
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